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POSTGRADUATE · 2 Years · UGC DEB Approved
Amrita Vishwa Vidyapeetham logo

Online MBA in General Management from Amrita Vishwa Vidyapeetham

MBA with General Management specialisation from Amrita Vishwa Vidyapeetham. UGC DEB approved. NAAC A++ accredited.

Total Fees
₹1.76L – ₹2.60L
Duration
2 Years
Eligibility
Grad + 50%
NAAC
A++
NIRF
#8

500+ students guided by EdifyEdu this year · Next batch: Jul 2026

TL;DRAmrita Online MBA in General Management covers financial statement analysis and business valuation, business ethics and corporate governance, research methodology, mergers and acquisitions, and IPR. Total tuition Rs 1,76,000 (semester fee Rs 44,000). The most affordable Amrita MBA tier. Plus Rs 700 registration and Rs 11,000 exam fees. Total cost of programme Rs 1,87,700. Zero-cost EMI available directly through the university. NAAC A++. NIRF #8 University 2025. WES recognised for USA and Canada.
UGC DEB
UGC DEB
Govt Approved
AICTE
AICTE
Tech Council
NAAC
NAAC A++
Accredited
NIRF
NIRF (Uni) #8
Ranked
NIRF
NIRF (Mgt) #26
Ranked
NIRF
NIRF (Eng) #23
Ranked
WES
WES
Intl. Recognized

About This Specialisation

General Management is the broadest MBA specialisation at Amrita Vishwa Vidyapeetham Online - designed for professionals who want a strong management foundation across finance, governance, strategy, and law without committing to a single functional track. At Rs 1,76,000, it is also the most accessible fee tier in the Amrita MBA range.

The Sem 3-4 curriculum covers cross-functional management subjects: financial statement analysis and business valuation give the financial literacy required for general management, business ethics and corporate governance give the board-level governance framework, and research methodology, M&A, and IPR expand the strategic and legal toolkit. This combination suits professionals moving from specialist roles into general management, or candidates targeting roles in corporate strategy, business development, or management consulting.

Amrita holds NIRF #8 University 2025 and NAAC A++ - India's highest accreditation grade. WES recognition gives graduates formal degree equivalence in the USA and Canada. At the most affordable fee tier, the General Management specialisation makes Amrita's NAAC A++ and NIRF #8 credentials accessible to candidates for whom the premium specialisation fees are above budget.

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Semester 3 and 4 — General Management Subjects

Semester 3

1.
International BusinessGlobal trade frameworks, cross-border market entry strategies, FDI analysis, and managing international operations.
2.
Business Analytics and Business ModellingQuantitative business modelling, regression analysis, forecasting techniques, and data-driven decision-making frameworks.
3.
Financial Statement Analysis and Business ValuationRatio analysis, trend analysis, DuPont decomposition, DCF valuation basics, and reading annual reports for management decision-making.
4.
Business Ethics and Corporate GovernanceCorporate governance frameworks, board committee structure, ethical decision-making models, CSR obligations, and India Companies Act governance norms.
5.
Education for LifeSoft skills development, mindfulness, health and wellbeing, and holistic personal effectiveness for professionals.

Semester 4

1.
Environment Sustainability and GovernanceESG reporting frameworks, corporate sustainability strategy, carbon accounting basics, and governance obligations.
2.
ProjectApplied industry management project integrating General Management specialisation knowledge with structured business problem-solving and academic reporting.
3.
Research MethodologyResearch design frameworks, quantitative and qualitative methods, sampling theory, data analysis basics, and academic and business report writing.
4.
Mergers and AcquisitionsM&A deal rationale, deal structure types, due diligence process overview, post-merger integration basics, and valuation in M&A transactions.
5.
IPRIntellectual property rights overview, patent filing process basics, trademark and copyright protection, trade secret management, and IP strategy for businesses.

Sem 1-2 subjects are shared across all Amrita MBA specialisations. Sem 3-4 below are specific to the General Management specialisation.

Who Hires General Management MBAs

General Management MBA graduates from Amrita Vishwa Vidyapeetham Online are hired across India's corporate sector in roles requiring cross-functional management competence:

Industries: IT services management, BFSI management, FMCG general management, consulting (management advisory), business development, corporate strategy, and mid-market entrepreneurship

Entry-level roles: Management Trainee, Business Development Executive, Corporate Strategy Analyst, Operations Executive, Management Consultant (junior), Administrative Manager

Mid-level roles (3-5 years experience): General Manager, Business Development Manager, Corporate Strategy Manager, Branch Manager, BU Head (mid-market), Management Consultant

Senior roles (7+ years): Director General Management, VP Strategy, COO, MD (mid-market company), Business Unit Head, Corporate Development Director

Top hiring organisations: TCS management tracks, Infosys management programme, Wipro general management tracks, Accenture management consulting, Deloitte advisory, KPMG strategy, HDFC Bank branch management, ICICI Bank general banking management, Mahindra group management programmes, Tata group management roles, and Indian mid-market companies requiring cross-functional management generalists

Skills You Develop

The General Management specialisation builds cross-functional management skills applicable across industries and functions:

Technical skills:
  • Financial Analysis: income statement and balance sheet reading, ratio analysis interpretation, DCF valuation basics, annual report analysis, and financial KPI dashboard design
  • Corporate Governance: board committee structure, audit committee oversight basics, SEBI corporate governance norms for listed companies, and CSR reporting obligations
  • M&A: deal rationale analysis, due diligence checklist management, post-merger integration plan structure, and transaction structure comparison
  • IPR: patent landscape search, trademark protection filing basics, IP audit process, and IP portfolio strategy for product and technology companies
Applied skills:
  • Research Methodology: primary and secondary research design for business decision-making, survey instrument design, qualitative interview methodology, and management report writing
  • Business Valuation: comparable company analysis, EV/EBITDA multiples, and DCF output interpretation for business development and strategy roles

Soft skills: Coordinating cross-functional teams without direct authority, presenting multi-function business cases to boards and senior management, building relationships with external advisors (legal, financial, regulatory), and managing upward in large organisations as a general management professional.

How Amrita Vishwa Vidyapeetham Compares for General Management

Comparing Amrita Online MBA General Management against peer programmes:

vs Chandigarh University Online MBA General Management: CU at NIRF #19 with PwC co-teaching offers a general management curriculum at Rs 1,65,000 (Tier 1). CU is a strong option for candidates wanting PwC credentials at a similar price point. Amrita at Rs 1,76,000 (the lowest tier in the Amrita range) adds NAAC A++ (vs CU's A+), NIRF #8 (vs #19), and WES recognition for only Rs 11,000 more - making this a strong value proposition for candidates where institutional credentials matter.

General Management vs Amrita's own specialised specs: Within the Amrita range, General Management at Rs 1,76,000 is Rs 44,000-84,000 below the premium specialisations (Finance, Marketing, Operations Management at Rs 2,20,000-2,24,000 and AI at Rs 2,44,000). For candidates who want Amrita's NAAC A++ and NIRF #8 credential at the most accessible fee tier, General Management is the entry point. Candidates with a clear functional target should consider the relevant specialist spec.

For candidates without a clear specialisation choice: General Management is the appropriate default at Amrita for candidates unsure of their functional direction. The broad Sem 3-4 curriculum covering finance, governance, M&A, IPR, and research methodology builds management generalist competency without locking graduates into a single functional track.

Fees and Payment

The Amrita Vishwa Vidyapeetham Online MBA in General Management carries a tuition fee of Rs 1,76,000 total across 4 semesters (2-year programme) - the most affordable tier in the Amrita MBA range.

Mandatory fees (all students, disclose before enrolment):
  • Registration fee: Rs 700 (one-time)
  • Examination fee: Rs 2,750 per semester x 4 = Rs 11,000 total
  • Total cost of programme: Rs 1,76,000 + Rs 700 + Rs 11,000 = Rs 1,87,700
Payment options for Indian students:
  • Semester fee: Rs 44,000 per semester
  • Annual fee with 5% discount: Rs 83,600 per year
  • Zero-cost EMI: available directly through Amrita Vishwa Vidyapeetham (contact counsellor for current monthly instalment and tenure options)

Foreign national students:
Contact our counsellor for foreign national tuition track applicable to the General Management specialisation.

Fees listed are indicative. EdifyEdu reconfirms fees with Amrita each quarter. Please reconfirm with our counsellor before any payment.

How Your Degree Will Look

UGC DEB approved online degrees are legally equivalent to on-campus degrees and valid for private sector employment and government roles where UGC DEB is accepted.

Sample MBA Degree Certificate from Amrita Vishwa Vidyapeetham
Amrita Vishwa Vidyapeetham MBA sample degree certificate

Graduates receive an Amrita Vishwa Vidyapeetham MBA degree certificate with General Management noted on the marksheet, issued under UGC-DEB 2020 online mode standards.

NAAC A++ and NIRF #8 University 2025 are the strongest institutional credentials in India's online MBA space. At Rs 1,87,700 total cost of programme, the General Management specialisation is the most accessible way to obtain Amrita's NAAC A++ credential. WES recognition gives formal degree equivalence in the USA and Canada. DigiLocker verification is available.

Not sure if this fits your budget? Our counsellor compares EMI plans across universities for free.

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Student Reviews — General Management

Three verified reviews from Amrita Vishwa Vidyapeetham Online MBA General Management alumni. Ratings reflect individual experience.

Rajesh K.Bengaluru · 2025

I transitioned from a technical role to a corporate strategy position using this MBA. Financial Statement Analysis, Business Ethics, and M&A subjects were directly applicable to the board-level strategy work I now do. NAAC A++ from NIRF #8 was the primary reason I chose Amrita - it cleared every employer filter I faced. At Rs 1,87,700 total with zero-cost EMI, it is the best value NAAC A++ credential available.

Liked: Financial Statement Analysis and M&A subjects gave me the finance and deal literacy I needed to move from an engineering role to a strategy function

Disliked: IPR content was useful but more India-specific patent and trademark case studies would make it more practical for IT and product roles

Geetha M.Hyderabad · 2024

I work in corporate governance at a listed company. Business Ethics, Corporate Governance, and Financial Statement Analysis were directly applicable to my role. NAAC A++ from NIRF #8 cleared the management education filter at every governance and compliance role I applied for. WES recognition is relevant for the international governance role I am targeting in the Gulf. The annual fee with 5% discount made the payment structure easy.

Liked: Corporate Governance subject gave me the board committee and CSR compliance framework I needed for my company secretarial support role

Disliked: Research Methodology content was thorough but more applied business research case studies (vs academic research framing) would be more immediately useful for management roles

Arun V.Pune · 2024

I was unsure of my functional direction when I enrolled and General Management proved the right choice. Financial Valuation, M&A, and Corporate Governance subjects gave me the management literacy to engage credibly across finance, legal, and strategy teams. NAAC A++ and NIRF #8 are the reasons I chose Amrita over lower-ranked options at similar price points. The Rs 1,87,700 total cost is genuinely the most accessible entry to a NAAC A++ MBA.

Liked: The breadth of General Management subjects gave me cross-functional literacy that a single-function spec could not have provided

Disliked: Placement support for General Management was less targeted than specialist specs - career guidance was more generic at the GM track

Compare General Management MBA at other universities.

Compare MBA universities

Frequently Asked Questions

Three reasons: (1) Candidates uncertain of their functional direction benefit from the broad curriculum covering finance, governance, M&A, IPR, and research. (2) At Rs 1,76,000 tuition, General Management is Rs 44,000-84,000 below Amrita's specialist specs, making NAAC A++ and NIRF #8 accessible at the lowest price point. (3) Candidates moving from technical or specialist roles into cross-functional general management benefit from the breadth of the GM curriculum more than a narrow specialist track.

Choose General Management If... / Consider Alternatives If...

Choose This If

  • You want NAAC A++ and NIRF #8 credentials at the most accessible fee tier in the Amrita MBA range.
  • You are uncertain of your functional direction and want a broad cross-functional management curriculum.
  • WES recognition for USA and Canada career applications or Canadian PR is a priority at the lowest available fee.
  • You are transitioning from a specialist or technical role into general management and need breadth across finance, governance, strategy, and law.

Consider Alternatives If

  • You have a clear functional target (choose the relevant Amrita specialist spec for deeper domain credibility).
  • You want PwC co-teaching at a comparable price (consider Chandigarh University General Management).
  • Your target employer specifically requires a functional specialisation on the degree for a technical HR or finance filter.
Page data last verified: April 2026. Fees and intake dates may change — confirm at the official university portal before applying.
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