Online MBA in Entertainment and Media from Chandigarh University
MBA with Entertainment and Media specialisation from Chandigarh University. UGC DEB approved. NAAC A+ accredited.
500+ students guided by EdifyEdu this year · Next batch: Jul 2026
About This Specialisation
Entertainment and Media is a high-growth MBA specialisation suited for professionals in broadcast media, OTT platforms, digital content, film and music production, gaming, sports media, and advertising. India's entertainment and media market is one of the world's fastest-growing, driven by OTT subscription expansion, digital advertising growth, and India's rapidly scaling gaming industry.
Chandigarh University Online's Entertainment and Media MBA covers media management and economics, entertainment industry structure, digital content strategy, OTT platform management, talent and production management, and media law. The programme bridges management fundamentals with sector-specific commercial and creative production frameworks.
For Tier 2 enrollees, PwC's Entertainment and Media practice is one of the most active globally and publishes the annual Global Entertainment and Media Outlook. Co-taught modules bring live industry advisory frameworks directly into the media management curriculum.
Chandigarh University holds NIRF #19 overall and NIRF #32 in Management 2025, NAAC A+ accredited. EdifyEdu verifies data independently and takes no commission from any university.
Semester 3 and 4 — Entertainment and Media Subjects
Semester 3
Semester 4
Sem 1-2 shared core subjects across all Chandigarh MBA specialisations. See the main Chandigarh Online MBA page for core subject list.
Who Hires Entertainment and Media MBAs
Entertainment and Media MBA graduates from Chandigarh University Online are hired across India's media and entertainment ecosystem:
Industries: OTT platforms, broadcast television, film production companies, music labels, digital media, advertising agencies, gaming companies, and sports media
Entry-level roles: Content Strategist, Media Planner, OTT Operations Executive, Entertainment Marketing Executive, Production Coordinator
Mid-level roles (3-5 years experience): Content Manager, OTT Product Manager, Media Agency Account Manager, Entertainment Marketing Manager, Production Manager
Senior roles (7+ years): VP Content (OTT), Head of Entertainment (media company), General Manager (production studio), Chief Content Officer, Media Group CEO
Top hiring organisations: Netflix India, Amazon Prime Video, Disney+ Hotstar, Sony LIV, ZEE5, Jio Cinema, Times Internet, Network18, Zee Entertainment, Star India, T-Series, Saregama, Nazara Technologies, Dream11 media division, and digital-first media brands
Skills You Develop
The Entertainment and Media specialisation builds skills that media employers require at content manager and operations manager levels:
- OTT Management: subscriber acquisition economics, content cost per view analysis, DAU/MAU metrics, and catalogue management
- Media Law: copyright clearance processes, talent contract essentials, defamation basics for digital media, and TRAI compliance for broadcasters
- Entertainment Economics: rights window strategy (theatrical to OTT), music royalty structures, gaming monetisation models, and sports rights valuation
- Digital Advertising: programmatic advertising basics, video ad formats, CPM and ROAS benchmarks, and influencer contract management
- Content Strategy: content calendar planning, genre and format selection for target demographics, localisation strategy, and content gap analysis
- Production Management: above-the-line and below-the-line budgeting, production schedule management, and post-production workflow
Soft skills: Pitching content proposals to commissioning editors and streaming executives, managing creative-commercial tensions in production environments, negotiating talent agreements under competitive bidding conditions, and presenting media brand strategy to advertising clients and investors.
How Chandigarh University Compares for Entertainment and Media
Comparing Chandigarh Online MBA Entertainment and Media against peer programmes:
vs Amity Online MBA Digital Marketing Management: Amity’s Digital Marketing Management programme at Rs 2,25,000 is the closest Amity online equivalent for media-adjacent professionals, covering digital content strategy, brand communication, and social media management. It does not include OTT Platform Management, Entertainment Industry Economics, Talent and Production Management, or Media Law as dedicated subjects. For professionals in broadcast, OTT operations, film production, or entertainment business roles, CU’s dedicated specialisation is more directly applicable. CU’s NIRF #19 and PwC Entertainment and Media advisory (Tier 2) further differentiate.
vs UPES Online MBA Digital Business: UPES Digital Business at Rs 1,75,000-2,20,000 covers digital platform economics and e-commerce strategy. It does not include entertainment-specific subjects: OTT content commissioning, media law, talent management, or entertainment industry revenue models. For professionals targeting OTT platforms, media companies, film production, or entertainment business management, CU’s dedicated programme is more appropriate. UPES Digital Business suits general digital platform and e-commerce career paths.
vs MICA or SIMC campus programmes: These are top-tier specialised communication schools. Their brand is strong for traditional advertising and PR careers. CU’s MBA in Entertainment and Media is the right choice for professionals already in media operations, content management, or OTT roles who need a formal management credential while continuing to work.
Fees and Payment
The Chandigarh University Online MBA in Entertainment and Media offers 2 program tiers based on certification bundle:
- Actual program fee: Rs 2,20,000
- 25% Early Bird Scholarship: Rs 1,65,000 net payable (Rs 55,000 savings)
- Payment options:
- Annual: Rs 82,500 per year x 2 years
- Semester-wise: Rs 41,250 per semester x 4 semesters
- Full upfront: Rs 1,65,000 one-time
- Included certification: Harvard Business Publishing certificate
- Actual program fee: Rs 2,20,000 (same base fee)
- 18% Early Bird Scholarship: Rs 1,80,400 net payable (Rs 39,600 savings)
- Payment options:
- Annual: Rs 90,200 per year x 2 years
- Semester-wise: Rs 45,100 per semester x 4 semesters
- Full upfront: Rs 1,80,400 one-time
- Included certifications (3):
2. CAPM (Certified Associate in Project Management) certification preparation
3. Harvard Business Publishing certificate
- Registration fee: Rs 1,000 (one-time, non-refundable)
Zero-cost EMI: Available directly through Chandigarh University (no external marketing partner or NBFC intermediary, a differentiator among Indian online MBAs). Contact our counsellor for current tenure options (6, 12, 18, or 24 months).
Early Bird Scholarship terms: Availability varies by admission cycle. The 25% Tier 1 scholarship and 18% Tier 2 scholarship are currently active but subject to timing. Reconfirm eligibility with our counsellor before enrolment.
EdifyEdu reconfirms fees with Chandigarh University each quarter. Please reconfirm current tier options, Early Bird eligibility, and fees with our counsellor before any payment. Fees listed are indicative.
How Your Degree Will Look
UGC DEB approved online degrees are legally equivalent to on-campus degrees and valid for private sector employment and government roles where UGC DEB is accepted.
Graduates receive a Chandigarh University MBA degree certificate with Entertainment and Media noted on the marksheet, issued under UGC-DEB 2020 standards. NIRF #19 and NAAC A+ credentials are recognised by OTT platforms, media companies, and advertising employers.
Tier 1 graduates receive the Harvard Business Publishing certificate. Tier 2 graduates additionally receive PwC Entertainment and Media advisory co-teaching acknowledgement and CAPM certification preparation, strengthening profiles for content management, OTT operations, and media consulting roles. DigiLocker verification is available.
Not sure if this fits your budget? Our counsellor compares EMI plans across universities for free.
Talk to counsellorStudent Reviews — Entertainment and Media
Three verified reviews from Chandigarh University Online MBA Entertainment and Media alumni. Ratings reflect individual experience.
I work in content operations at an OTT platform. Digital Content Strategy and OTT Platform Management covered DAU metrics, content commissioning economics, and recommendation algorithm basics that I apply daily. PwC Entertainment and Media modules (Tier 2) brought Global E&M Outlook insights into the classroom. Harvard Business Publishing certificate added credibility when presenting to international content partners.
Liked: OTT Platform Management and Entertainment Economics subjects were directly relevant to my streaming role
Disliked: Gaming industry content needed a dedicated module given its growth
I manage digital advertising at a media agency and the Advertising and Brand Communication subject gave me the programmatic and influencer economics frameworks I was missing. Media Law's digital defamation and OTT content guideline content is directly applicable to my content review work. NAAC A+ from NIRF #19 CU satisfied my agency's qualification requirement for Account Manager promotion.
Liked: Media Law and IP subject covered copyright and TRAI regulations accurately for digital media
Disliked: Music industry rights management needed more royalty structure depth
I work in film production and the Entertainment Industry Economics subject covered theatrical-to-OTT rights windows, co-production structures, and content licensing economics. Talent and Production Management covered above-the-line budgeting practically. CAPM preparation was useful for managing production milestones. Zero-cost EMI through CU made the investment manageable on a production salary.
Liked: Entertainment Industry Economics gave me the rights valuation framework I needed for production deals
Disliked: More co-production and international content deal case studies would be useful
Compare Entertainment and Media MBA at other universities.
Compare MBA universitiesFrequently Asked Questions
Chandigarh University's premium tier includes full MBA modules co-created and co-taught by PwC industry experts. PwC's Entertainment and Media practice publishes the Global Entertainment and Media Outlook annually, making it among the most knowledgeable advisory teams in the sector. Co-taught modules bring this industry intelligence directly into the MBA curriculum. The PwC partnership is included in Tier 2 (premium) at Rs 1,80,400 net.
Choose Entertainment and Media If... / Consider Alternatives If...
Choose This If
- You work in OTT, media operations, content management, or entertainment and want a NIRF #19, NAAC A+ MBA.
- You want PwC Entertainment and Media advisory content (Tier 2) for content strategy or media consulting roles.
- You are targeting OTT platform management, entertainment business, or media company leadership.
- You prefer zero-cost EMI directly through the university.
Consider Alternatives If
- →You need MICA or SIMC brand specifically for traditional advertising or PR careers.
- →You are targeting a creative or production career where portfolio and on-set experience outweigh management credentials.
- →Your budget is under Rs 1.2 lakh and a lower-fee NAAC A++ alternative is necessary.